Karl Lagerfeld + Net-a-Porter talk ‘Karl’ affordable online fashion line
Hot tech news alert! Online fashion powerhouse Net-a-Porter has revealed that it will launch new fashion brand Karl (designed by THE Karl Lagerfeld d’uh) on 25 January.
It is claimed that Karl will be the first global launch of a fashion brand solely online (although we’re sure we’ve heard of this before! Maybe it will be the most high profile online launch.)
And the Lagerfeld line is the ‘affordable’ one we’ve been waiting for, according to Net-a-Porter.
The announcement was made at Le Web event in Paris (news from TechCrunch) and Lagerfeld showed how he uses his iPad to pen designs using drawing programmes.
Pics from TechCrunch.