Deep Purple: Prabal Gurung SS12 advert

Thought the fetish trend was behind us. Then think again, but add a delicious violet hue. Prabal Gurung might be predicted to be all over the red carpet this Oscars season but we doubt the celebs will brave the bondage-style ropes!

This super sultry shoot is in my humble view purple perfection – not so sugary as the pastel trend but not as dark as Alexander McQueen or Givenchy’s scary body jewellery!


LOVE this dress

Not so floaty and pastel - sheer gets unashamedly sexy


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